Which of the following is NOT a primary function of organizational communication?

Prepare for the UCF COM4120 Organizational Communication Exam with flashcards and multiple choice questions, complete with hints and explanations. Ace your exam!

Organizational communication plays a crucial role in facilitating various functions within a company, but marketing analysis is not considered a primary function of organizational communication.

Decision making involves the processes and dialogues among team members that lead to the choices made within the organization. Effective communication is essential for gathering information, discussing options, and reaching consensus, making this a fundamental aspect of organizational communication.

Information dissemination pertains to the methods and channels through which information is shared within an organization. This includes ensuring that all members receive necessary updates, policies, and procedures, which is vital for coordinated efforts and maintaining alignment across departments.

Relationship building refers to the interactions and connections that develop among employees, teams, and management. Strong relationships foster collaboration, trust, and effective teamwork, all of which are core to successful organizational communication.

In contrast, marketing analysis is primarily a function related to understanding market trends, consumer behavior, and competitive positioning, which, while important for an organization, operates more within the realms of marketing and business strategy rather than being a direct function of organizational communication.

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