What does "communicative competence" refer to?

"Communicative competence" refers to the ability to effectively communicate in various contexts, encompassing not only linguistic skills but also the appropriateness of language use in different social situations. This concept integrates knowledge of grammar and vocabulary with an understanding of social norms, cultural contexts, and the ability to adapt one's communication style to suit diverse audiences and scenarios.

This competency is essential in organizational communication, as it enables individuals to convey messages clearly, engage in meaningful interactions, and foster collaboration among team members. It goes beyond merely using formal language or mastering specific communication techniques; it emphasizes the importance of context and adaptability in communication practices. By developing communicative competence, individuals can navigate complex interactions and contribute to a productive organizational environment effectively.